Morocco’s National Tourism Office (ONMT) has signed a five-year partnership agreement with British multinational low-cost airline group EasyJet.
The agreement was signed by ONMT’s general director Abdel El Fakir, and Chief Executive Officer of EasyJet Johan Lundgren on Wednesday 25 January in London, according to ONMT’s press release.
The five-year agreement starts from summer 2023 until winter 2027-2028.
As part of the agreement, EasyJet will double its seat capacity to Morocco from 800,000 to 1.6 million seats by early 2028.
Seven markets are targeted by the campaign—markets where the airline has air bases—including the UK, France, Switzerland, Italy, Germany, the Netherlands, and Portugal.
Under this agreement, EasyJet and the ONMT have committed to expand air connectivity to existing destinations such as Marrakech, Agadir, Essaouira, and Tangier, as well as to program new destinations such as Rabat, Fez, and Ouarzazate.
Describing the agreement as “historic,” for Morocco, ONMT director said, “The airline [Easyjet] has a real expertise on the European market, our first source of tourists. This reinforces our proactive strategy on our target markets.”
EasyJet’s CEO said, “ EasyJet has doubled its activity to Morocco as its popularity continues to grow among our customers.”
Through this strengthened partnership with EasyJet Group, the ONMT hopes to continue its commercial campaign on the European markets by positioning Morocco among the most attractive destinations, concluded the office’s press statement.
The news comes as Morocco maintains its appeal among worldwide traveler enthusiasts as one of the world’s top places to visit.
Earlier this month, Spanish travel magazine Viajar named Morocco the “Best Emerging Sustainable Destination” for the 2022-2023 period.
